SEO Site Analysis

https://website.grader.com/tests/lynlaswellphoto.com?utm_source=mktg-resources

https://moz.com/domain-analysis?site=https%3A%2F%2Flynlaswellphoto.com%2F

https://seositecheckup.com/

https://neilpatel.com/seo-analyzer/

https://gtmetrix.com/

and for a site that needs high security, https://securityheaders.com/ and https://observatory.mozilla.org/ 

SEO Verbiage

Here is some verbiage. Pick what you like. 

SEO persuading search engines to recommend the content in a website to their users.

If you want search engines to offer your content in results, you need to do three things:

  1. Ensure these search engines understand who you are and what you offer.
  2. Convince them that you are the most credible option for their users.
  3. Make content deliverable.


What SEO Can Do For Your Company

Performance is paramount today. The purpose of SEO making web pages more likely to get ranked on a search engine. We stay abreast of the trends to ensure your site gets the best results. The main goal in implementing an SEO strategy is helping to build your authority online, strong presence, increase brand’s visibility to your target audience. We do this by ensuring search engines understand who you are and what you have to offer. Convince them that you are the most credible option through SEO.

First, create an SEO title for all the customer site’s pages. The SEO title is what appears when you look something up in a search engine. The tile includes the name of the page of the site. The title snippet results in a list that appears in search results. Effective SEO depends on a title utilizing keywords, URL, H1 tags, and synced meta descriptions.

Second, site load speed is becoming one of the most critical factors in site SEO. Mobile users are becoming the predominant users of the Internet; therefore, the need for a site to load quickly on a mobile device is a top priority. Load time is a critical factor in Google ranking.

Third, optimized searching by creating backlinks. Backlinks are how Google finds sites. Google uses bots to crawl sites. Bots crawl from one site to the next. If a site is connected to another site this increases the probability the site will be found and listed in the search results.

Fourth, improve domain authority by ensuring the critical content is shown through word count and meta description. Sites are assigned a Domain Authority Score. Better search results are obtained through Domain Authority. A meta description is the snippet found describing the page when Search results are returned.

Fifth, implement the usage of H1, H2, and H3 heading tags. SEO looks for all three designations in the title to categorize search results. An example would be the Attorneys page with the tag H1 attached to attorneys, H2 attached to each of the attorney names, and H3 attached to descriptions of each attorney.

Sixth, SEO  content analysis includes the following: word count, canonical URL, structured data types, date last modified, keyword density, keywords, keywords in the permalink, headings, metadata title, description, social meta tags, meta robots, alternative texts of images, outbound links, and inbound links.

Seventh, ensure all pages are SEO compliant. SEO rankings require compliance standards for accessibility with alt text tags for the blind and visually impaired, improving ranking.

Eighth, diversity traffic generating pages. A landing page generates traffic; however, the more pages that generate traffic, the better overall rankings.

Ninth, generate and upload an XML site map for web crawlers.

Tenth, monthly reports inform the customer on the site analytics through health, traffic, and behavior. The information includes work performed on the site and a plan of action for the next month to seize existing opportunities to build brand awareness and increase traffic, creating a strong Internet presence.

Finally, MOZ local is part of our SEO package for customers. MOZ local ensure consistent listings appear across the Internet. MOZ Local improves ranking by providing business listings that are consistent, accurate and boost results. MOZ enables sites to be found in results from Siri, Google Assistant, Microsoft Cortana, Waze, local directories, and aggregators. Vitality South would like to be part of your strategy to increase brand awareness and help search engines find your site through SEO.